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Alphabet (GOOG) has 2 splits in our GOOG split history database. The first split for GOOG took place on March 27, 2014. This was a 2002 for 1000 split, meaning for each 1000 shares of GOOG owned pre-split, the shareholder now owned 2002 shares. For example, a 1000 share position pre-split, became a 2002 share position following the split. GOOG's second split took place on April 27, 2015. This was a 10027455 for 10000000 split, meaning for each 10000000 shares of GOOG owned pre-split, the shareholder now owned 10027455 shares. For example, a 2002 share position pre-split, became a 2007.496491 share position following the split.
When a company such as Alphabet splits its shares, the market capitalization before and after the split takes place remains stable, meaning the shareholder now owns more shares but each are valued at a lower price per share. Often, however, a lower priced stock on a per-share basis can attract a wider range of buyers. If that increased demand causes the share price to appreciate, then the total market capitalization rises post-split. This does not always happen, however, often depending on the underlying fundamentals of the business.
Looking at the GOOG split history from start to finish, an original position size of 1000 shares would have turned into 2007.496491 today. Below, we examine the compound annual growth rate — CAGR for short — of an investment into Alphabet shares, starting with a $10,000 purchase of GOOG, presented on a split-history-adjusted basis factoring in the complete GOOG split history.
Growth of $10,000.00
Without Dividends Reinvested
|Average Annual Total Return:||17.85%|
|Alphabet is a holding company. Through its subsidiaries, Co. is engaged in a collection of businesses, which its primary business is Google. Co. reports all non-Google businesses collectively as Other Bets. Google's main products and platforms are Android, Chrome, Gmail, Google Drive, Google Maps, Google Play, Search, and YouTube. Co. also provides advertisers with tools that help them attribute and measure their advertising campaigns. In addition, Other Bets includes Access, Calico, CapitalG, GV, Verily, Waymo, and X, among others. Other Bets primarily engages in the sales of internet and TV services through Access as well as licensing and research and development services through Verily. According to our GOOG split history records, Alphabet has had 2 splits.|
|GOOG Split History Table|
|03/27/2014||2002 for 1000|
|04/27/2015||10027455 for 10000000|
|Technology Stock Splits|
|GOOG is categorized under the Technology sector; below are some other companies in the same sector that also have a history of stock splits:
Also explore: GOOG shares outstanding history