When a company such as MCOX conducts a reverse share split, it is usually because shares have fallen to a lower per-share pricepoint than the company would like. This can be important because, for example, certain types of mutual funds might have a limit governing which stocks they may buy, based upon per-share price. The $5 and $10 pricepoints tend to be important in this regard. Stock exchanges also tend to look at per-share price, setting a lower limit for listing eligibility. So when a company does a reverse split, it is looking mathematically at the market capitalization before and after the reverse split takes place, and concluding that if the market capitilization remains stable, the reduced share count should result in a higher price per share.

Looking at the MCOX split history from start to finish, an original position size of 1000 shares would have turned into 200 today. Below, we examine the compound annual growth rate — CAGR for short — of an investment into MCOX shares, starting with a $10,000 purchase of MCOX, presented on a split-history-adjusted basis factoring in the complete MCOX split history.

About MCOX

Mecox Lane is a brand and multi-channel retailer of apparel and accessories in China. Co. offers a selection of affordable fashion products through Internet platforms including the M18.com website operated by Co.'s joint venture, Giosis Mecoxlane, and other independent e-commerce websites. Co. also offers its products through its physical store network and call center. Product offerings include apparel and accessories, home products, beauty and healthcare products and other items under Co.'s own proprietary brands, and select domestic and international third-party brands. According to our MCOX split history records, MCOX has had 1 split.

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