When a company such as PROG Holdings splits its shares, the market capitalization before and after the split takes place remains stable, meaning the shareholder now owns more shares but each are valued at a lower price per share. Often, however, a lower priced stock on a per-share basis can attract a wider range of buyers. If that increased demand causes the share price to appreciate, then the total market capitalization rises post-split. This does not always happen, however, often depending on the underlying fundamentals of the business.

Looking at the PRG split history from start to finish, an original position size of 1000 shares would have turned into 1179 today. Below, we examine the compound annual growth rate — CAGR for short — of an investment into PROG Holdings shares, starting with a $10,000 purchase of PRG, presented on a split-history-adjusted basis factoring in the complete PRG split history.

About PROG Holdings

PROG Holdings is a financial technology holding company. Through its subsidiaries, Co. provides lease-purchase solutions. Co. has three segments: Progressive Leasing, which provides consumers with lease-purchase solutions for merchandise, including furniture, appliances, electronics, jewelry, mobile phones and accessories, mattresses, and automobile electronics and accessories from conventional and e-commerce retailers; Vive Financial, which provides customized programs, with services that include revolving loans via private label and Vive-branded credit cards; and Four, which provides consumers of all credit backgrounds with Buy Now, Pay Later options via four interest-free installments. According to our PRG split history records, PROG Holdings has had 1 split.

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