When a company such as WPP splits its shares, the market capitalization before and after the split takes place remains stable, meaning the shareholder now owns more shares but each are valued at a lower price per share. Often, however, a lower priced stock on a per-share basis can attract a wider range of buyers. If that increased demand causes the share price to appreciate, then the total market capitalization rises post-split. This does not always happen, however, often depending on the underlying fundamentals of the business.

Looking at the WPP split history from start to finish, an original position size of 1000 shares would have turned into 1250 today. Below, we examine the compound annual growth rate — CAGR for short — of an investment into WPP shares, starting with a $10,000 purchase of WPP, presented on a split-history-adjusted basis factoring in the complete WPP split history.

About WPP

WPP is a worldwide creative transformation organization providing national and multinational clients a range of communications, experience, commerce and technology services. Co. is organized into three reportable segments: Global Integrated Agencies, in which its services include advertising, marketing and brand strategies and campaigns across various media; Public Relations, in which its public relations firms help clients communicate with their stakeholders, from consumers and investors to governments and non-governmental organizations; and Specialist Agencies, in which its specialist agencies provide services by region or type. According to our WPP split history records, WPP has had 1 split.

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